Client Website Launch: Suzanne Clem-Wheeler

Suzanne is a portrait artist from the Atlanta, GA area who uses modern digital tools to create one-of-a-kind portraits for clients. I met Suzanne for the first time a few years ago at DigitalPaintingForum.com and over that bit of time, we’ve built an online friendship as well

As a little bit of history for Suzanne’s site, a little over a year ago, Suzanne was one of Studio|chris’ first clients. For the first iteration of her site, we worked together to create a static HTML site that effectively represented her brand; however, since it was all HTML updates were a little complicated.

Her host at that time offered a blog engine, so she did maintain a blog as well, but due to limitations set by the host, the look could not match her site. This wasn’t good from a branding standpoint because as her site visitors navigated around, if they clicked on her blog, they went from the richly colored, jewel-toned site to her blog which was tan and white. The blog, though on the same domain name, was like an entirely different planet from her main site. This can be confusing to users as they wonder if they’ve left the site they were viewing or not.

As a solution to those two problems, the new SuzanneClemWheeler.com now uses a customized WordPress-based system to manage her entire site, which makes her content simple to update and brings her blog into her site with a consistent look and feel. She decided to maintain the same look as her old site with a few minor changes, and it still works beautifully. With her new site in place, Suzanne is ready to take the world by storm with her portraits.